The Big Brother Naija (BBNaija) 10/10 house is no stranger to drama, but housemate Joanna Chimonma has taken things to a whole new level with a scathing outburst that’s set social media on fire. In a heated moment caught on camera during Monday night’s lounge session, the 29-year-old entrepreneur and model didn’t hold back, branding fellow housemate Faith an “ashawo boy” and a “very bad boy.” The shocking comment, aired just hours ago, has ignited a fierce debate among fans, with #JoannaVsFaith trending across X and Instagram as viewers pick sides in this escalating feud.
The outburst came hot on the heels of Joanna’s earlier declaration that she doesn’t see herself dating Faith, effectively sinking the fan-favorite “Faithship” that had been gaining steam. The clip, timestamped around 11:32 PM WAT, shows Joanna venting to housemates Rooboy and Imisi after a heated game night where Faith’s playful flirting with multiple housemates—Dede and Koyin included—rubbed her the wrong way. “Faith is an ashawo boy, jumping from one girl to another like it’s a sport,” Joanna fumed, her voice dripping with disdain. “He’s a very bad boy, no focus, just vibes. I’m not here for that nonsense.” The use of “ashawo,” a Nigerian slang term implying promiscuity, sent shockwaves through the house and beyond, with Imisi visibly stunned and Rooboy attempting to diffuse the tension with a laugh.
Faith, the 25-year-old aspiring actress known for her infectious energy and quick wit, hasn’t directly responded to the insult, but a subsequent clip showed her looking visibly hurt during a solo moment in the garden. Fans of Faith are rallying in her defense, flooding X with posts like, “Joanna’s just bitter Faith didn’t pick her. Calling her an ashawo boy? Low blow! #BBNaija,” from @FaithFanClub. Meanwhile, Joanna’s supporters are praising her for “keeping it real,” with @TeamJoanna tweeting, “She said what we’re all thinking! Faith’s playing everyone, and Joanna’s not here for the games. Queen energy!” The clip has racked up over 1.5 million views on BBNaija’s official Instagram, with the hashtag #AshawoBoy trending alongside memes and reaction videos.
This isn’t Joanna’s first time stirring the pot. Just days ago, she crushed #Faithship dreams by stating there was no romantic chemistry, a move that already had fans reeling. Her latest verbal jab has only intensified scrutiny of her in-house dynamics, with some speculating it’s a strategic play to shift attention from her own rocky connections, particularly with Kola, who’s caught in a love triangle with Dede and Koyin. The timing is notable, as Bright Morgan’s recent eviction interview—where he urged Kola to “hold his value” against Dede’s indecision—has already heightened tensions around romantic entanglements in the house.
The controversy has also sparked broader conversations about language and gender dynamics, with critics slamming Joanna’s choice of words as “slut-shaming” and “unnecessarily harsh.” A viral X post from @NaijaVibes read, “Calling Faith an ashawo boy on national TV? Joanna’s bold, but that’s a lawsuit waiting to happen.” Others argue it’s just BBNaija’s raw, unfiltered drama at its peak, with one fan commenting, “This is why we watch—real emotions, no filter. Joanna said her truth, let Faith deal.”
As the 10/10 season races toward its climax, with head-of-house challenges and evictions looming, Joanna’s outburst could reshape alliances. Will Faith clap back, or will she lean into her charm to win back the house’s favor? And can Joanna weather the backlash, or has she painted a target on her back? BBNaija producers are teasing a diary room showdown tonight, promising more tea. One thing’s certain: in this house, words cut deep, and the drama’s only just begun.